Evaluate this statement which reference to Adbusters. Make reference to genre hybridity.
- genre conventions- things which makes magazines a magazine - there are different genres such as culture jamming, women's lifestyle
- Adbusters purposely doesn't easily fit into a genre
- Wide spread terrorism, brexit, the American election- shows a large shift in society
- Opinion quote-don't have to agree with the theorist- use your own opinions too
- There are many other things which make up the genre... such as producers ideology , when it was made, politcal viewpoints
- Make references to genre hybridity- importance of it
- Financial reasons
How to structure an essay:
- READ and annotate the question- underline key terms
- Gut reaction- what's your opinion? What argument will you make? Agree mainly point some other things out
- PLAN- on the answer paper- bullet point- sentence starters repeating the question within the answer
- Aim for 3-6 paragraphs
- Introduction:
- Context- whats going on in society, actually magazines themselves(history) Adbusters first published 1989 - Adbusters media foundation
- Definition- the words that are underlined in the question- Genre> why it is important? Clear conventions
- Argument- That in general, Collins is right to list social and historical factors as essential to informing genre. However, political ideologies and genre hybridity also play a massive role.
- Paragraphs:
- Point- "The social context which the magazine is made in is essential to constructing genre"
- Evidence- " Central image looks like a typical terrorist- confusion-lacks cover lines- spray paint over masthead
- Argument- Steve Neal- repetition and difference- subverts genre conventions deliberately to attract attention
- Conclusion: Opinion needs to come through- no new information- repetition
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